创始人手册：构建AI原生初创公司
这份创业手册把从Idea到Scale四阶段拆成了可复制的流程和prompt，不再是玄学方法论，而是创始人可以直接上手操作的“AI创业作弊本”。
Anthropic公司发布了一份面向AI原生初创企业的实用指南，旨在重塑2026年创业生命周期的构思、最小可行产品、发布和规模化四个核心阶段。该手册为每个阶段提供了具体目标、退出标准、常见失败模式及AI驱动练习，涵盖如何利用Claude进行问题验证与客户发现、避免AI生成代码的技术债务、区分真实产品市场契合度与早期炒作，并引入智能工作流替代创始人手动操作。指南还整合了多家初创企业的实践案例，为从零开始围绕AI构建公司的创始人提供架构、范围与安全方面的最佳实践。
The founder's playbook: Building an AI-native startup
We share how founders are using AI at every stage of the startup journey, with practical exercises, frameworks, and prompts for using Claude.
CategoryClaude Code
ProductClaude CoworkClaude PlatformClaude CodeClaude apps
DateMay 14, 2026
Reading time5min
ShareCopy linkhttps://claude.com/blog/the-founders-playbook
AI is reshaping how startups are being built. Founders who've never written a line of code before are shipping production applications, reaching revenue before scaling headcount, and building tools to automate their most tedious workflows. The founder's role is shifting from individual contributor to orchestrator, allowing them to focus on the work only they can do.
We put together a practical playbook for building an AI-native startup. It remaps the four core stages of the startup lifecycle—Idea, MVP, Launch, and Scale—for what's possible in 2026, with the goals, exit criteria, common failure modes, and AI-powered exercises that work at each one.
In this playbook, we share:
How to validate a problem hypothesis, map a competitive landscape, and run customer discovery with AI
Architecture, scope, and security practices that keep AI-generated MVP codebases from accruing technical debt
A measurement framework for distinguishing genuine product-market fit from early hype
A Launch-stage operating system that replaces founder attention with agentic workflows
A product matrix for when and how to use Chat, Claude Cowork, and Claude Code across each stage of the startup journey